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The 276: pop-up world {Volume 2 Edition 2}

#TuesdayTrivia

What is the rarest M&M color?
Scroll to the end for the answer.

#TrendAlert: Functional Beverages

Functional beverages are non-alcoholic drinks containing non-traditional ingredients like minerals, vitamins, amino acids, dietary fibers (DFs), probiotics, added raw fruits, etc. This category is the largest functional food sector, including food, beverages, and supplement sectors and it’s the fastest growing market in its category. The high demand for these functional beverages comes as a result of the containers’ convenient content, size, shape, and appearance, as well as ease of distribution and storage conditions.
#Predictions2022: Functional beverages with fizz (think soda with added probiotics or botanicals in tonic) will be a hot food trend this year.
Take advantage of this trend and host or launch a pop-up! Email or DM us!

#FlavorTrends

Classic mood-boosting dessert flavors like chocolate, vanilla and strawberry as well as bakery-inspired ones will be in demand this year. Read Novotaste’s complete 2022 flavor trend guide.

 

#SpacesWanted: Discover Your Next Tenant!

  • GTA, Toronto Downtown Core | Popular toy company seeking approximately 15,000 sq. ft. in the Toronto downtown core or GTA for a 2-month interactive pop-up event.
  • Montreal | Seeking 1,000 sq. ft. in downtown core for an ice cream pop-up shop.
  • Throughout Ontario | A sales center is looking for multiple 1,000-2,000 sq. ft. locations in central (street locations) and rural (strip malls or enclosed malls) markets for 6-month pop-up sales offices.
  • Toronto | Tropical indoor plant company seeking 1,000 sq. ft. on Queen West, Ossington or other high traffic areas.
  • Washington Metro Area (USA) | A fashion brand is seeking 400-1,000 sq. ft. in DMV.

 

The latest offering from pop-up go

The latest offering from pop-up go, projeX by pop-up go is a virtual pop-up marketplace and online shopping destination that connects consumers to a diverse variety of small businesses, boutiques, and local retailers, allowing them to discover high-quality, exclusive, and exciting finds. Brands can sell directly to consumers, create virtual pop-up stores, or host digital experiences – all in one place. It’s a great way to launch a new product, test a new concept, or build an online presence.

Interested in being one of the first brands on projeX? Apply now!

 

#FunFact

Nearly half (48%) of consumers worldwide say they make proactive health and wellness choices on a regular basis, per NielsenIQ.

Discover Your Perfect Pop-Up Space! #BrandsWanted

#Toronto

  • 800 sq. ft. of clean modern space ready for events/galleries near High Park, includes access to a private back courtyard.
  • Two-story storefront with large windows and exposed brick, 4,000 sq. ft. located at Queen St W and Bathurst St.
Email or DM us and one of our pop-up specialists will get in touch with you.

What We’re Reading

 

Need Insurance for your Pop-Up? Email or DM us!

TikTok x Shopify

Shopify and TikTok have expanded their existing partnership with a pilot program that lets merchants enable more shoppable content on TikTok. Shopify merchants with a TikTok for Business Account can create dedicated shopping tabs on their profiles and sync product catalogs so customers can shop directly from the app. Sellers can also create product links to tag in their TikTok videos so users can easily discover products and purchase them in the app.
For now, only US and UK Shopify merchants can access the features, but it’ll roll out in Canada in the coming weeks.
Create an omnichannel pop-up by integrating social commerce! Email or DM us!

Pop-Ups and Pop-Ins in Action

Read about recent and upcoming pop-ups and pop-ins that we love.

#ProQuote

“…we now have the platform, the resources, the necessity, and the people to reconnect the world. Our sector will be forever altered, but we now have the responsibility to each other and our customers to be our best and connect more deeply than we ever needed to before.”
– Ron Thurston, Retail Pride

pop-up go Space Connectors

Landlords: Add properties to the pop-up go site.
Brands/Retailers: Find the perfect pop-up space.
Agencies: Host an integrated activation.
Email or DM us and we will help you get popping!
The #TuesdayTrivia answer is Brown!

The pop-up go team would love to hear from you for all your pop-up needs. info@popupgo.com

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